Course Overview

‘Build your dream marketing career with Australia’s most practical online degree.’

• Learn the latest tools of brand development, digital strategy and campaign management. Acquire real skills in market research, content planning and digital disruption by creating bespoke marketing plans as part of your degree
• Be empowered with the skills to analyse global markets, explore new strategies and collaborate with teams to create and run effective campaigns
• No Exams. Benefit from a unique learning and assessment model focused on practical industry skills, achieved through holistic and applied assessment tasks. Complete assignments relevant to you, your current workplace and your future business. Work on meaningful case studies and innovative marketing projects
• Over 44% Of Ducere students received a salary increase or a promotion before graduating
• Receive exclusive insights from a global faculty of 250+ world leaders, including Presidents, Prime Ministers, billionaires, philanthropists, Fortune 500 CEOs, Start-up Pioneers, Nobel Peace Prize Winners and more

To succeed in this evolving jobs market, you’ll need a functional and strategic understanding of the modern economy and the ways in which consumer expectations influence the choices that businesses make. That is why this Bachelor of Applied Business (Marketing) combines the fundamentals of marketing, design and campaign strategy with a practical understanding of the modern innovation economy that will catapult your career to new heights.

Career Outcomes

• Marketing Manager
• Campaign Manager
• Digital Strategist
• Brand Activation Manager
• Product Manager
• Content Strategist
• Social Media Editor
• Digital Marketing Coordinator
• Email Marketer
• Public Relations Manager
• Marketing Consultant
• Market Research Analyst
• Partnership Marketing Advisor
• Communications Manager
• Chief Marketing Officer (CMO)

Duration and Study Load:

2 years full-time
4 years part-time

Entry Requirements:

• Option A: Year 12 (or equivalent)
• Option B: Successful completion of a Higher Education qualification
• Option C: Successful completion of a Vocational qualification (AQF Level 4), or above
• Option D: Work and Life Experience Entry: Demonstrated skills and knowledge gained through paid or unpaid employment, formal learning and/or non-formal learning (presented on a current resume with attached cover letter)

You’ll need to illustrate eligibility for the course by providing supporting documentation for one of the above options.

About course Provider:

Ducere delivers Australia’s most innovative online degrees, together with its university partners. We believe that to be the best you need to learn from the best. With Ducere, you will gain insights from a global faculty of 250+ world leaders including Presidents, Prime Ministers, billionaires, philanthropists, Fortune 500 CEOs, Nobel Peace Prize Winners and more. You will gain practical skills by solving real-world projects with our industry partners such as KPMG, PwC, Disney, ATO, Telstra, Make-A-Wish and many more.

Over 44% of Ducere Students Receive a Salary Increase or Promotion Before Graduating.

• No Exams. Real business projects.
• Tailor your assignments to your passions
• Unparalleled student support
• $1.4 million in scholarships awarded in the last 3 years
• Eligible Australian Students pay nothing upfront with FEE-HELP