Marketing Analytics and Insights

Study Method:   Online
Highest Level of Education:   Short
Course Provider:   RMIT Online
Start Date:  Enrol anytime
Course Features: 

100% online – The freedom of online learning means you can study around your work and life commitments. It’s the same qualification but built around your schedule.

Real-world skills – Our courses and degrees are all about practical learning. Get job-ready skills you can actually apply or build a portfolio to show future employers.

Industry connected – We work closely with leading industry partners to make sure our courses are relevant for the future of work.

Network –  Studying online doesn’t mean you are studying alone. You’ll join a powerful global network of peers, academics and industry experts.

Supported community – Take advantage of the team of RMIT Online staff who are there to help you along your journey.

RMIT credential – Your skills will be rigorously assessed and recognised by one of Australia’s most innovative and respected technology institutions, not to mention employers in the field.

Course Overview

This course is helpful to any marketeer and anyone else looking to upskill their data analytics skills. You’ll interpret industry trends, build marketing strategies and learn how to personalise marketing messages. In other words: pull up your sleeves and get these numbers working for you.

Using real world business cases this is a hands-on course that will take you through 15 individual exercises designed to upskill you from a data newbie to data pro. You will be exposed to various industry platforms and tools and get 1:1 mentor sessions with experts along the way.

Duration and Study Load:

  • 6 weeks
  • Weeks 1-5:  5-8 hours
  • Week 6:  8 hours

About course Provider:

Our online short-courses have been designed by industry experts. We have partnered with leading employers from key businesses such as Tigerspike, jtribe, Bilue, Stone & Chalk, Accenture, Paper Giant and REA Group. It’s a chance to learn from the best in the business. Half the battle is who you know, and we know a lot of people.